Design or Die – Creative Value Creation and Competitiveness

Quite often people in the creative sector are not very familiar with selling their doings nor they are aware of their IPR. The seminar will also discus how companies and public sector could make use of design in multi disciplinary product and service development, innovation processes and strategic planning. 

You are welcome to discuss with us on Tuesday 4 December 2018 at 10-13 at Harald Herlin Learning Centre. 

https://studios.aalto.fi/design-or-die-event

Register for participation RSVP 3rd Dec at 9 the latest

Program:

Welcome to Aalto
JUHANI TENHUNEN (Aalto)
Design or Die – project in short
ANU RAAPPANA (LAMK)
Creative Industry as Primary Industry – not Just a Supporter
PETRA TARJANNE (TEM)
Crossing Borders between Design Education and Work Life through Collaborative Experimentation
TARJA SALMELA-LEPPÄNEN (ULapland)
 
Three Perspectives for Creative Work and Selling
”Selling Design”,
”Designers as Sellers”,
”Designing B2B Selling”
MIKKO ILLI (Aalto), MARIA KUUSISTO (Sherpa)
IPR Toolkit for Designers
JUSSI ILVONEN (Ornamo)
Panel discussion and questions 10-20 minutes.