Main contact: Virpi Roto is a Professor of Practice in Department of Design, Aalto University, Finland. She is an acknowledged user experience researcher between industry and academia. In Nokia Research Center, she studied user experience evaluation methods, but her current research interest is on developing experience design methodology that fits service design. She has organized a number of workshops in HCI conferences, including two at CHI.

Jung-Joo Lee is an Assistant Professor in the Division of Industrial Design, National University of Singapore, where she leads service design education and research. Since 2014 she heads Service Design Lab Singapore and her recent research focuses on designing with and for government for human-centered innovation in public services and policy.

John Zimmerman is an Associate Professor at Carnegie Mellon’s HCI Institute. His research investigates how people construct value through their interactions with digital things, the use of social computing to innovate public services, interaction with intelligent systems, and research through design. John teaches classes on UX design, service design, and design theory.

Tuuli Mattelmäki is an Associate Professor at Department of Design in Aalto University. Her expertise covers empathic design, co-design and service design, and she teaches a Master-level course Designing for Services.