Tag Archives: business model

Johnson, M.W., Christensen, C.M., Kagerman, H. Reinventing Your Business Model. Harvard Business Review, December 2008: 50-59.

Bookmark and Share

The article argues that radically new products usually need a new business models and that is why these game-changers rarely emerge from established businesses. As a result the authors suggest a three step process for companies to see past the … Continue reading

Posted in Journal article | Tagged , , | Leave a comment