Here’s a link to our final report:
Our poster in our demo stand:
Our stand with people testing out the flyable drone. The drone was hidden nearby the old guild room of Physics. The WiFi-signal was extended with WiFi-repeater. We did this to demonstrate that is is possible with today’s technology to virtual travel via drones. Also pictured our poster and the screen which had our demo on loop.
Course staff also had a chance to test out flying the drone with controller.
Here is the video of our Grande Finale presentation. We had Eero and Aki speaking to audience about our business idea, its future potential and the business model. We also featured a small glimpse of our service’s UI and functionality. The demo summed up our business idea in 30s or so.
People tended to like our idea and our stage with a live demo. And we got positive feedback out of it. Our stand was quite popular and the drone was easy to fly due to us modifying the sensitivity of the commands. Our last up and coming blog post will be about the course and it will also include the final report.
The last few weeks we have been busy with preparing for the Grande Finale. We aimed to make adjustments to the actual presentation based on the feedback we got from other students and course personnel. In the last presentation we had problem with the embedded video demo so for the final presentation we will play the video from a separate computer and screen. We aimed to make our demo really simple with demoing the core functionality of our platform. We got mock footage for it from the internet and coded the UI for your platform. We also needed a WiFi-repeater in order for our demo to be successful. We had a vision that you can try flying with a drone from our stand. The range of the WiFi generated by the drone is poor so we needed to extend it with a repeater.
Other crucial part of our stand is the actual poster. We wanted the poster to include data of the market forecast, current latency and the concept of our explained in some level of details. Some of the future potential and possibilities of the platform were also included.
We wanted to have a common theme with our application, blog and the poster. And we managed to do that! And our application was ready on Thursday evening, so just in time. We spent the whole Thursday working on that and perfecting the slides for the final presentation. We also checked out the venue in advance to do some testing with the range of the WiFi and the application in real life settings. The other last minute addition was the possibility to control the drone with a Xbox controller instead of a keyboard.
From the video above you can watch the Rehearsal of the Grande Finale which was held on 2. of December. The presentation was limited to maximum of 3 minutes.
We got a lot of feedback from other students. Some of was helpful and some were about problems we already knew, including the reused demo from previous presentation. Based on the feedback we got from the presemo and our client: Raphael. We aim to present the demo in such way that it is much more informative and it should also highlight the fact that drone can be remotely controlled from the different other side of the globe.
We aim to implement the video to the slideshow presentation in such way that there will be no “break” when switching to YouTube etc. to make the whole experience of the pitch much smoother. The demo video should be directly embed to the slideshow itself. Nonetheless our presentation went well and we got positive feedback from our stage performance.
Last few weeks we have been busy working on our project. We chose to deliver this blog post collectively so that the testing of the demo and the development, from the first try to first demo, of it can be seen easily.
Here is the first working demo filmed, the drone is controlled via command line on linux. The drone we use is AR Parrot 2.0 with no modifications. We control the laptop to it via WiFi. Since the initial test was indoors, there was not enough room to test out the functionality thoroughly.
We had weekly meetings as always. The meetings consisted of our up and coming application’s possible UI-mock-up and we decided on which features we want to implement to it. We want to demo this in the final presentation which will be held on 9. December at Otakaari 1.
The first mock-ups of our final demo. We have already made digital copies of these. We just need to implement them as soon as possible
Next we wanted to test the drone outdoors. We got mixed results with the software. But we got positive feedback from the first actual demo we had 18. of November. And we finally got that +0.5 from that presentation!
The clip above contains our first demo which we presented to the course personnel and other students. We got positive feedback in terms of laughter and a lot of good questions about our topic and the system. We chose to demo the functionality of the software in real life environment. We learned a few things from our demo. The software has bugs and the range of the WiFi is limited since the drone is the one who creates the small range WiFi. The SKYi service is possible to implement with modern hardware and software but it needs some fine adjustments. For example in real life usage there has to be limited zone in which the drone can fly and there has to be collision avoidance algorithm.
SKYi is a global platform that connects drones with people interested in flying them, providing a novel form of entertainment. It combines exploring the world from a new angle with the fun of flying drones, regardless of your own location. We want to welcome you to our stand during the Grande Finale to hear more about SKYi and to experience it for yourself with our drone.
Check out the video of our prototype from a few weeks ago
Picture 1: Business Model Canvas of Our Business
SKYi aims to offer a novelty service to drone owners. If the assumption of drones being as common as cars in the 2020s holds, the service does not need to reach a large share of drone owners to offer a sustainable business as the pool of potential customers is still huge. For drone owners the service provides a two-fold attractiveness: first, you can turn your own drone into a source of income by renting it to others and, second, you can enjoy flying a drone anywhere in the world.
Because drone prices are constantly decreasing, owning a drone in 2020s is likely not a huge capital investment for the common consumer. Thus, it can be expected that the rental prices for peer-to-peer drone sharing would consequently be quite low.
The customer segments can be simplified according to two dimensions, one: only want to rent your drone to others – only want to fly, two: amateur – pro pilot. This segmentation provides a rough framework for the different services the customer segments need. First, it has to be possible for someone to just rent drones to others without flying, basically acting as a small drone rental shop. Additionally, a customer must be able to register as a pilot without owning a drone.
The second dimension provides guidelines as to what the limitations regarding drone controls should be, for an amateur pilot several safety measures should be in place to avoid collisions while for a pro pilot the drone should be able to act as freely as possible without endangering the drone or its surroundings.
An additional segmentation could be for individuals and businesses. For example, businesses could take special deals in order to have their drones promoted to customers. Local tourism businesses could be interested in drone rental possibilities for customers who, instead of travelling to the location, would like to see it through the drone’s camera.
The channels used for promoting the platform would likely be social media and word of mouth. Different campaigns could be utilized to collect more drones to the pool as well as draw in new customers, for example, by adding your own drone to the pool in addition to obtaining a possible income source, you could get credits for free flights.
The organization of SKYi concentrates on a small team that carries out all the core tasks of maintaining the drone sharing platform. The tasks carried out by the staff of SKYi are platform development including the development of new including tech support for existing features as well as the development of new features. In addition to tech staff, the company will likely have a community/marketing manager who oversees the outsourcing of marketing and a financial manager. The required server capacity will be rented in order to avoid large investments especially in the early phases.
Because basically all of the infrastructure as well as a large part of the non-core personnel is outsourced, the cost structure of of SKYi is basically built of three components, in-house staff, outsourced services, and the rent for office spaces. This type of structure is also easy to scale, because the server capacity can be rented according to the current needs. Additionally, instead of owning a marketing division, SKYi can scale marketing spend depending on market requirements.
Finally, the revenue stream consists of a huge number of small transactions. SKYi aims to take a small share of each payment made from a drone pilot to a drone owner. We expect that the transactions will be relatively small in nature. Additionally, as the drone owner gets the largest share of each transaction, the revenue from an individual drone rental will be low. However, we assume that with a huge pool of potential customers, these small streams will add up to a pool that provides sustainable income. Additional income may be collected from business clients who want to promote their drones. It is difficult to talk about specific numbers, the renting of a drone through our service can cost anywhere from 10 euros and upwards depending on the location and the lease time of the drone. Additional costs can come from the the guided virtual tours with speech guidance, for example.
The next blog post will be about last two weeks: the activities we managed to perform in them and the promising results of our first real demo.
“The goal is to create an app that simply matches drone owners to any kind of user that demand high-speed logistics, right now.”
As seen in previous posts and presentations, we decided to change the course. Our new concept is focusing more in sharing the drones, not the delivery. Our new goal is to create a peer-to-peer online platform and drone renting network that enables people or companies to list or rent short term drone flytime with the cost of flytime set by the drone owner. Explore new countries remotely,
There are various reasons behind the change but one of the key reasons was the lack of standardization. There is nothing impossible in p2p drone logistics, but what about making a reliable solution based on dozens or hundreds of different drone models, that is competitive against big companies making huge investments in standardized solutions?
There are a lot of challenges in making the logistics work in a safe, reliable way with just drone model. There exists no industry standard in attaching or dropping payload. The delivery capacity and battery life are different for every drone. Most privately owned drones use a closed source operating system that is not designed to be controlled through external 3rd party applications. Besides – the megatrend is going towards smaller drones that are not capable to carry payload.
Another big reason for the change are the big players already in the field. Alphabet has a bold plan to make commercial drone deliveries a reality by 2017 as part of Project Wing. Meanwhile, Amazon is working on more than a dozen different drone designs – each is designed for use in different environments and will have varying ranges and the ability to carry packages of different sizes. However, there are no big companies focues solely in drone sharing – and that is called a market cap.
The week of 43 consisted of a meeting with the team. We tackled the different kinds of problems we will face in our new business model and also mapped out possible opportunities for expanding the platform we provide.
In this meeting we began sketching of our up and coming 3rd presentation. We figured out the frames in which we need to work in and the decision making behind our business model change is needed to be well reasoned with few of our best arguments in the presentation. We did some brainstorming for the Business Model Canvas, which can be easily converted to the required Value Proposition Canvas.
We also had a chance to sit down and discuss our new idea with our product owner: Raphael. We needed to know what were his initial thoughts about the new idea and how he thinks we should advance from this point to forward. He also emphasized the idea of our platform and not limiting the the possibilities for future expansion. We are all in for the 3rd party made applications for this project. Also we are not limiting the different kinds of actions you can use the rented drone for. We are simply providing the platform in which drone owners and those in need of a drone meet, with the focus on virtual tourism aspect of things.
In week 44 we planned the presentation with care, our goal is to show our progress for this and the rest of the presentations. In our weekly meeting we continued with the planning of our presentation. We also finished the Value Proposition Canvas using a tool we found online.
Our presentation can be found here: https://goo.gl/79aUNe
The feedback for the presentation was positive in all aspects, audience and course personnel liked our new model. We had some criticism about the next steps of our project since ours were a little bit ahead of time, about the actual prototype and the final demo. From this point forward we have a clear vision towards what we need to approach, the working application with compatible drone.
We found a drone from Athene, the guild of Information Networks. They have one parrot drone which we might be able to use in our demo.
Our Value Proposition: Explore the wonders of the world – the fun and easy way – through virtual reality drones.
Our final customer is the one who rents the drone for his or hers desired usage – mainly virtual tourism – using our service. The lessee is the one who brings the revenue to our company. We seek to achieve the FIT between the customer profile and our value map. To achieve the fit our service needs to produce pain relievers and gain creators that match the jobs, pains and gains that are important to our customer.
The Customer Profile describes a specific customer segment in our business model in a structured and detailed way.
The jobs are:
The jobs our customers are trying to get done. Jobs describe an important issue our customers are trying to solve in their work or lives, the task they’re trying to perform to complete the problems and the needs they are trying to satisfy.
The related pains are:
The related pains outlining the negative aspects they hate or would like to avoid, before during and after getting the job done.
The related gains are:
The gains describe the positive outcomes and benefits which our customers would love to have, require, expect, desire or would be surprised by.
The Value Map describes the features of a specific value proposition in our business model in a structured and detailed way.
Our service is:
Products and Services list all the things the value proposition is built around.
Pain relievers are:
Pain relievers describe how our service ease related customer pains.
Gain Creators are:
Gain Creators describe how our service create the customer gains.
We achieved the fit since our Value Map items meet the Customer Profile.
During the past couple of weeks we have really focused on our new idea, and we’re feeling great about it. Everyone is on the same page, and the whole business idea is coming together.
This week we started thinking about our business model canvas and value proposition. We gathered in the Aalto Venture Program spaces, and started throwing around some ideas. We got a good start, but of course we will still continue working on the canvas. Drawing the canvas on a board was a good idea; the business model seemed clear when you could see all the bits and pieces right in front of you.
We also started to research how we could conduct a little demo of our idea. We searched the internet, and found the equipment we would need: a small drone, a Raspberry Pi Zero, a PFXmini (a shield for the Raspberry Pi) and a small camera module. We are hoping that the university could provide us with these, as ordering them would take too long. We want to get started with our programming as soon as possible!
So where do we go from here? Well, we will continue working on our business model canvas, so that it is perfect for the next presentation. We will also start focusing on the visual design of our business, perhaps designing a logo and rough planning of the user interface for the final app. Furthermore, we will ask if the university has the components that we need for our little demo.