Online viewing rooms
| Online viewing rooms | |
| Object date | introduced around 2017 |
| Place of Origin | Unknown |
| Designer | Unknown |
| Manufacturer | Unknown |
| Materials | Digital |
by student Alejandra Alarcón
We are living in pandemic times and almost everything is being digitalized in order to experience it from home. As important art fairs were cancelled, the evolution of online galleries into online viewing rooms (OVR) accelerated. This is a turning point in the art industry as it is changing the culture around art galleries. Will OVR completely replace the physicality of art galleries? As much as it is necessary and comfortable to view art galleries by yourself online, the experience of physically going to look at an art piece for the first time is hard to replace with staring at your screen all day.
Pogrebin, R. (2020, March 16). Art Galleries Respond to Virus Outbreak With Online Viewing Rooms. The New York. Timeshttps://www.nytimes.com/2020/03/16/arts/design/art-galleries-online-viewing-coronavirus.html
Harris, G. (2020, October 24). Are art collectors embracing online viewing rooms – or getting tired of them? Financial Times. https://www.ft.com/content/342ba0b3-b6f5-48a9-95e5-09d631520b4e
Feinstein, L. (2020, October 24). ‘Beginning of a new era’: how culture went virtual in the face of crisis. The Guardian. https://www.theguardian.com/culture/2020/apr/08/art-virtual-reality-coronavirus-vr
Image
Screenshot by Mark Westall, Fad magazine
https://fadmagazine.com/wp-content/uploads/Screen-Shot-2020-06-18-at-11.45.33.png
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